Word of Mouth Magazine - Autumn 2016 Edition - Editorial Feature Sample
You’ve heard of green tea, but where does matcha green tea come from? For those who are new to matcha altogether, you're in for a treat! Originating from the Japanese word 'cha' which means 'tea', and 'mach' which translates as 'powder', the name matcha quite literally translates to 'powdered tea'. Considered to be the most powerful form of green tea, matcha offers potent health properties when consumed in it's raw powdered state. A natural plant-based drink enjoyed by Asian cultures, matcha green tea is believed to have introduced Japan's Zen philosophy. It was Zen Monk Eisai who planted the first matcha leaves in Kyoto, Japan in 1191 A.D. Today, matcha is an accessible tea that's still widely enjoyed across Japan, not to mention an increasing popularity in the UK, America, Germany and France.